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“Year of Return”

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Partner articles
The tourism opportunity Ghana keeps watching instead of monetising

Ghana repeatedly gains massive global visibility from celebrities who voluntarily celebrate, invest and tell their stories in Ghana. The article argues Ghana is failing to convert this “celebrity dividend” into tourism,…

Culture & Heritage
New Year's Celebration in Ghana

New Year in Ghana is celebrated with a mix of spiritual and festive activities. From All Night Services in churches to all-white themed parties and concerts like Afrochella, the celebrations are vibrant and diverse. Mas…

Partners
Beyond the Return

Beyond the Return” is a follow-up to the successful “Year Of Return” Ghana 2019’ campaign which commemorated the 400th Anniversary of the arrival of the first recorded enslaved Africans in Jamestown Virginia in 1619. It…

Partner articles
Why the Sunderland - VisitGhana Partnership must be about conversion, not just visbility

Ghana’s partnership with Sunderland FC offers huge visibility, but real success depends on converting interest into actual travel. The article argues Ghana must strengthen infrastructure, digital systems, human capital …

Partner articles
African Union Day: Leveraging Tourism and Hospitality to Advance AU’s Agenda 2063

African Union Day celebrates unity and progress. Tourism and hospitality can power Agenda 2063 by creating jobs, empowering women, preserving culture, and connecting Africans. With stronger collaboration, visa‑free trav…